Dispatches - Michael Herr about Vietnam War Free Essay Example, 1000 words

Michael Herr was a former war correspondent and he was working as a correspondent for Esquire Magazine during the Vietnam War. He covered the Vietnam War between 1967 and 1969 and during that time he became a renowned Journalist. He was one of the few journalists who understood the real scenario and dared to take any risk to get the story. All his stories were published in Esquire Magazine. Many war books published during that time mainly contained accurate historical accounts about the war. Until that time, an assessment of war meant assessment about the outcome of every day s battle. No one assessed the soldiers position during those battles. Even books were written mainly based on the information provided by the high ranking Generals. The books written based on these details can never be trustworthy as they may be concocted ones. Michael Herr s Dispatches is totally free from any intervention from any high ranking official or the government. The uncensored brutality of the Vietnam War was inscribed in this book. The book can be considered as the voice of the soldiers. This book mainly concentrates on the sufferings of the soldiers during the war periods and the turmoil underwent by them. We will write a custom essay sample on Dispatches - Michael Herr about Vietnam War or any topic specifically for you Only $17.96 $11.86/page While this book scores in bringing out the real scenario that existed in the war, it was too raw and brutally truthful in certain areas. Certain stories in the book kindle the emotion of the readers and take them through a series of incomprehensible feelings.

My Mission And Vision As A Chief Financial Officer

My mission and vision as a leader is to utilize my voice constructively in the field of agriculture and business development for the betterment of the industry and myself. In my vision to become a chief financial officer, I will be a leader, advocate and role model who can anchor and ensure the success of the company around me. Together, as a collective whole, including employees, investors and coworkers we will ensure the betterment of the business and ourselves. Knowledge gained is greater than the sum of its parts and thus motivates me to financial management and investment. My devotion now as a payroll manger will allow me to focus in my personal learning and training in corporate relations. The experiences gained will allow for financial safeguard to the company and allow it to reach for new opportunities; to try new things and test unexplored ideals surrounding the principals of Agriculture. Empowering others is rewarding in that as a leader, I can facilitate investor growth w hile fueling exploratory development among the work of employees and the work that is done in Agriculture each and everyday. As a financial officer, it will be my approach to guide the finances of the company. Therefore, challenging the company in unique and unfamiliar practices while providing a meaningful connection to agriculture and the world around us. Agriculture is the only industry with an interest in every living creature. Agriculture outreach is enabled to create cognitiveShow MoreRelatedThe Universal Health Service Organization966 Words   |  4 PagesOrganization is one the major organization that services all health maintenance organizations that provide wellness care services. My report on Universal Health Service an organization will provide information on the financial portion of health care service. The challenge today is to improve financial within the wellness care system to more efficiency in the time to do. The Financial Statement Review Universal Health Services, Inc. (UHS) has been the publicly held United States dependent traded specialtyRead MoreInitial Corporate Document1666 Words   |  7 Pages------------------------------------------------- Scents for Cents Firm Number: ADV51 Prepared For: Michael Manjuris GMS 850 - Global Management Strategy February 10, 2012 Strategy:   Low Cost Production Strategy Form of Company: Classical Firm Vision Statement: (1)We wish to achieve an NPV ranking with the top ten advanced firms by Quarter 4, 2014. (2) We also want to attain a debt/equity ratio of 1.2 and maintain it until Quarter 4, 2014. (3) Continually, we want to maintain a Quality RatioRead MoreBoard Of Directors : Structure, Mission, And Functions1455 Words   |  6 PagesBoard of Directors: Structure, Mission, and Functions For Profit and Non-Profit Organizations I chose to write my paper about the Board of Directors. It’s a vital component in an organizations structure that I know very little about. By researching this topic, I will gain a better understanding about the structure, mission, and functions of an organization’s Board of Directors. The Board of Directors is defined as â€Å"a group of elected individuals who serve as representatives of an organizations’Read MoreThe Lead Health Festival Organizer For The South Central Family Health Center939 Words   |  4 Pageshealth festival organizer consistently reminded that due to my lack of experience I had to consult with him before taking charge and making things happen. At this point in time, we were already behind schedule and the day of the event was quickly approaching. With so many other preparations that had to be done, I became very frustrated with the lead health organizer’s attitude, which made working with this individual very difficult. To add on to my frustration he was not giving the summer health festivalRead MoreObservation Of The Director Of Surgical And Cardiology Services For A Community Hospital1212 Words   |  5 Pagesbed community hospital that serves San Antonio’s South side population. To summarize the hospital’s m ission, this hospital will provide quality medical care, strives to meet the unique needs of the community as well as partner with other providers to enhance the quality of life for their patients. The acronym PRIDE, found posted throughout the institution serves as an aide-mà ©moire for their vision. It stands for Provider and employer of choice in the community, Respecting each other and caring forRead MoreAn Internal Environment Study Of Autonation Inc.2139 Words   |  9 PagesAn Internal Environment Study of Autonation Inc â€Å"I, Shweta, do hereby declare that the report is my individual effort and that no part of the report is copied from published/unpublished sources without proper citation† Submitted by : Shweta PGP30171 Section C Table of Contents I. Executive Summary 1. Introduction 2. Mission and Vision of the company 3. Value System 4. Management Structure 5. Human Resource 6. Brand Image and Brand Equity 7. Performance of the EnterpriseRead MoreOrganization Profile1023 Words   |  5 Pagesanalyze some exercises that are related to the organizational profile. A). Organizational Profile P. 1 Organizational Description My organization is a privately owned corporation. I am the chief executive officer though I am assisted by other functional managers and shop floor staff in running this organization. A).ORGANIZATIONAL ENVIRONMENT 1. Product/ Service Offerings. My organization will be a soft drinks manufacturing company. Therefore, the main products I will offer will be soft drinks and purifiedRead MoreProfessional Leadership Framework : Strengths And Weaknesses1447 Words   |  6 PagesLeadership Framework Strengths Weaknesses Based on my previous experience, I fit into what Jack Zenger describes in â€Å"Developing Strength or Weaknesses† as the second group where I do not have the extreme strengths or fatal flaws falling into the fiftieth percentile (Zenger, 2010). In the past, I partook in a leadership self-assessment, and I believe the results of the assessment are accurate. As a result, the self-assessment highlighted my fortes, including teamwork and the leadership abilityRead MoreReducing Crime And Enhancing The Quality Of Life Through An Active Partnership With Our Community Essay1475 Words   |  6 Pages The DeKalb police department is home to the officers and equipment in charge of keeping this town safe. According to their 2015 Crime Report the city of DeKalb can be described as a moderate crime area. The men and women of this department serve to keep DeKalb safe with daily patrols, security at mass town events, and close collaboration with NIU, among other things. This department has both a mission statement and a vision statement. Their mission statement, which is displayed proudly on the wallRead MoreWal Mart For My Hospitality Analysis1496 Words   |  6 PagesIntroduction: I have chosen Wal-Mart for my hospitality analysis. Wal-Mart was founded in 1945, with it s headquarters in Bentonville, Arkansas. Wal-Mart is known for their variety and discounts in the industry. Along with operating worldwide as of January 31, 2006, they also have 1980 superstores, 567 Sam s Clubs, and 1209 discount stores. They have also extended their operations into the international countries. There are two forms that they run their retail: Wal-Mart Stores, and Sam s

social marketing Focuses on Developing and Integrating

Question: Discuss about the social marketing Focuses on Developing and Integrating. Answer: Introduction: Social marketing focuses on developing and integrating marketing concepts with different approaches to influence behavioural pattern that benefits communities or individuals for social good. Social marketing also considered as commercial marketing practices with the focus of achieving non-commercial goals. In the present time, different organizations have focus on different social marketing cause for adding value to the community. In this report, focus would be on one of the most popular non-profit organizations namely Oxfam Australia, as it is looking to recruit volunteers for fulfilling business objectives (oxfam.org.au, 2017). The report will describe the focus of initiating social marketing campaign for inducing people to take volunteer activities. The program and campaign focus: Oxfam represents an independent Australian non-profit organization that focuses on enhancing the living quality of disadvantage people. For that reason, Oxfam has tried to provide products to the disadvantage people at an extremely cheaper price rate. In fact, it has tried to provide several regular products at just $1 dollar for all the disadvantage people so that they can lead their lives properly (oxfam.org.au, 2017). It has induced Oxfam to initiate marketing campaign for encouraging people donate more for the needy people. Now, Oxfam has able to increase its reach in the global market. Therefore, it requires huge amount of work force for fulfilling the social cause and activities. As a result, inclusion of volunteers has become obvious for the organization in maintaining the cost level under control (ztamur Karakad?lar, 2014). Otherwise, it would be extremely difficult for Oxfam to fulfil all the business objectives. On the other hand, inclusion of volunteers would allow Oxfam to influence more number of people to donate for the social cause and activities. Presently, Oxfam Australias work has reach in 28 countries where more than 5 million disadvantage people has received assistance in leading their lives. Thus, inclusion of volunteers would allow enhancing the standard of living of the global disadvantage people. SWOT analysis: Strengths Weaknesses Social marketing would allow Oxfam Australia to establish strong presence in the global market Oxfam has extremely strong brand reputation, as it has helped millions of disadvantage people all across the world Oxfam has people from all across the world who donates huge amount of regular products for the needy people Oxfam still has not able to establish its presence in the Africa and European continent completely Oxfam still has not able to convenience required number of people for providing products to the disadvantage people Opportunities Threats Using the strong brand reputation, Oxfam can increase its reach in all parts of the world It also have to include special attention for street children so that they can able to receive required support Increasing number of disadvantage people all across the world has also increased the level of challenges for Oxfam to provide proper support As Oxfam has focused on utilizing volunteers for fulfilling all the requirements of the operational process, it will have to put additional effort to motivate them towards the provided responsibilities (Papadopoulos Heslop, 2014) Increasing cost of daily usage products has emerged as another important challenges for Oxfam to counter in order to fulfil the needs of the disadvantage people Table 1: SWOT analysis (Source: Armstrong et al., 2012) Justification of an appropriate target market: According to Baker (2014), effectiveness of social market strategies depends on the objectives of the organization. It has been assessed that clear aims and objectives often allow people to become aware about the content of social marketing. For that reason, Oxfam will have to focus on utilizing all marketing factors effectively in order to create maximum impact on the market. As per the article by Chung, Lu Wang and Huang (2012), organizations need to evaluate factors associated with the marketing mix technique for fulfilling all the objectives effectively. Thus, marketing mix strategies of Oxfam Australia are provided as follows: Product: According to Eggers, Hansen and Davis (2012) organizational products reflect the kind of facilities it provide for establishing its presence in the market. Oxfam does not manufacture any products, as it would increase the overall operational cost. For that reason, Oxfam induce people to donate more for the so that it can able to ensure healthy community to the entire community. However, Oxfam tries to ensure the quality of the products remain at the highest order. Thus, it require huge man power for influencing people from different parts of the world to ensure required amount of products has been collected. Thus, Oxfam will have to implement social marketing for recruiting more people for fulfilling all the requirements of the operational process (Sarin, Challagalla Kohli, 2012). Moreover, it would allow Oxfam to collect wide range of products from the market. Social marketing would also help Oxfam to increase trust level among the people from all across the globe. Price: As per the article by Kim et al. (2012) price reflects the amount that customers pay in order to fulfil their needs and wants effectively. In case of profit organization, price has been set at such level that can provide required level of profit. However, the business objective of Oxfam is to provide maximum support services to the disadvantage people. Therefore, it has tried to set the price level extremely low so that people from all income groups can able to afford it easily. Here, utilization of social marketing is critical, as it would allow organization to provide information regarding the social cause objectives. It has also been assessed that Oxfam needs to use minimum money for completing the entire operational procedure for providing proper support services to the people below the poverty line. Place/distribution: As highlighted by Leonidou et al. (2013) place or distribution refers to the customer access towards a specific product or service provided by the company. For that reason, Oxfam will have to focus on utilizing market coverage, franchising, warehousing and assortment to ensure all the disadvantage people receive proper support services. Therefore, it would require effective monitoring and assessing from the management of Oxfam, which will increase the significance of including volunteers in the company. Furthermore, identifying right people is another essential aspect of Oxfam distribution technique, which would also require human resources. Now, inclusion of volunteers would not allow the operational cost to increase more than the desired level. For that reason, it would allow organization to distribute services from different parts of the world. Promotion/communication: Oxfam also need to focus on the development of effective communicational technique so that it can ensure the entire objectives can fulfilled at the desired level. Now, as a non-profit organization, Oxfam will have to focus on conveying message related to social cause to the people all across the globe. Otherwise, the overall objective of initiating social marketing campaign would not be fulfilled in an appropriate manner (Lusch Vargo, 2014). Therefore, Oxfam needs to be extremely careful at the time of selecting any promotional tools for fulfilling business objectives. For instance, Oxfam would also have to focus on utilizing direct marketing campaign for communication the business objectives to the people all across the world. For that reason, it would require huge labour force, which cannot be completed without the inclusion of volunteers. Therefore, it would establish the fact that Oxfam Australia had to include volunteers in the administration and management services. Otherwise, it would not able to fulfil its business objectives. Attention-grabbing message: As mentioned by Morgan, Katsikeas and Vorhies (2012) proper development of message is critical for communicating with the potential customers effectively. Now, operational process of Oxfam Australia has influenced to grab the attention of all the peoples, as it would also have to increase the number of donors for fulfilling all the market requirements. Oxfam also have focused on developing effective message for grabbing the attention of the people. Thus, Oxfam will have to focused on following tagline Join us and feel the taste of globalization for capturing the attention of the people. Thus, the message looks to induce people for contributing more for the wellbeing of the community. Effectiveness of the developed message: As mentioned earlier, Oxfam has already established itself in around 28 countries. Therefore, if social marketing message of the company can influence people to become an active volunteer of the organization, it would allow them to provide assistance in the overall benefits of the world. Furthermore, the message has tried to include people from all across the world to become an active member within the organization. In fact, the message has tried to induce people to become a member of the organization in any which ways (Shih, Chen Chen, 2013). For instance, people can choose be a donor, which will allow the organization to collect required amount of products for fulfilling the needs of the people living below the poverty line. On the other hand, message also has tried to include people as a volunteer, which will also provide assistance to the organization in creating awareness in the global market (Sheth Sisodia, 2015). Over the years, the entire world is suffering with the increas ing number of people living below the poverty line. Specifically, it has emerged as a major issue in the developing countries. The social marketing strategies of Oxfam would help to reduce the adverse impact of poverty. Conclusion: The above discussion has highlighted the fact that social marketing can create massive impact on the overall wellbeing of the community. Therefore, it is crucial for Oxfam to cover all possible aspects regarding the social marketing technique for fulfilling all the business objectives in an appropriate manner. Therefore, it would have to evaluate internal and external conditions effectively to ensure all the disadvantage people can receive desired amount of support services. References: Armstrong, G., Kotler, P., Harker, M., Brennan, R. (2012).Marketing: an introduction. Pearson Prentice-Hall, London. Baker, M. J. (2014).Marketing strategy and management. Palgrave Macmillan. Chung, H. F., Lu Wang, C., Huang, P. H. (2012). A contingency approach to international marketing strategy and decision-making structure among exporting firms.International Marketing Review,29(1), 54-87. Eggers, F., Hansen, D. J., Davis, A. E. (2012). Examining the relationship between customer and entrepreneurial orientation on nascent firms marketing strategy.International Entrepreneurship and Management Journal,8(2), 203-222. Kim, K. H., Jeon, B. J., Jung, H. S., Lu, W., Jones, J. (2012). Effective employment brand equity through sustainable competitive advantage, marketing strategy, and corporate image.Journal of Business Research,65(11), 1612-1617. Leonidou, L. C., Leonidou, C. N., Fotiadis, T. A., Zeriti, A. (2013). Resources and capabilities as drivers of hotel environmental marketing strategy: Implications for competitive advantage and performance.Tourism Management,35, 94-110. Lusch, R. F., Vargo, S. L. (2014).The service-dominant logic of marketing: Dialog, debate, and directions. Routledge. Morgan, N. A., Katsikeas, C. S., Vorhies, D. W. (2012). Export marketing strategy implementation, export marketing capabilities, and export venture performance.Journal of the Academy of Marketing Science,40(2), 271-289. oxfam.org.au, (2017).The Power of People Against Poverty.Oxfam Australia. Retrieved 10 February 2017, from https://www.oxfam.org.au/ ztamur, D., Karakad?lar, ?. S. (2014). Exploring the role of social media for SMEs: as a new marketing strategy tool for the firm performance perspective.Procedia-Social and Behavioral Sciences,150, 511-520. Papadopoulos, N., Heslop, L. A. (2014).Product-country images: Impact and role in international marketing. Routledge. Sarin, S., Challagalla, G., Kohli, A. K. (2012). Implementing changes in marketing strategy: The role of perceived outcome-and process-oriented supervisory actions.Journal of Marketing Research,49(4), 564-580. Sheth, J. N., Sisodia, R. S. (2015).Does marketing need reform?: Fresh perspectives on the future. Routledge. Shih, B. Y., Chen, C. Y., Chen, Z. S. (2013). An empirical study of an internet marketing strategy for search engine optimization.Human Factors and Ergonomics in Manufacturing Service Industries,23(6), 528-540.

Ocean Carrierrs free essay sample

1)Should Ms Linn purchase the $39M capsize? Make two different assumptions. First, assume that Ocean Carriers is a U.S. firm subject to a 35% statutory (and effective) marginal tax rate. Second, assume that Ocean Carriers is domiciled in Hong Kong for tax purposes, where ship owners are not required to pay any tax on profits made overseas and are also exempted from paying any tax on profit made on cargo uplifted from Hong Kong, i.e., assume a zero tax rate. Answer With 35% tax in the US we have a negative NPV of 35% hence recommended not to proceed with the project. If Ocean carriers were domiciled in HK where there is no tax the projection is of a positive NPV of close to 5M USD over a period of 25 years. Hence the project can be approved/accepted. 2)What do you think of the company’s policy of not operating ships over 15 years old? Assume that Ocean Carriers can fully utilize any tax benefit it derives from asset sales. We will write a custom essay sample on Ocean Carrierrs or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Answer: When choosing 15 years as the useful life of the ship Ocean Carriers is being conservative. But due to this policy the company is making some mistakes of not reaping the benefits from the return on the investment beyond 15 years( similar shortfall as the payback method). The company could perhaps increase the useful life of the ship to 18-20 years(there will be still some salvage value remaining after this). 3)Suppose Ocean Carriers pays fixed annual dues of $500,000 to an association of ship owners that provides services to its members such as light houses, lobbying efforts, etc. Should a portion of these dues be included in the NPV calculation for the capesize? If so, what portion seems right? 4)Suppose that, two years ago, Ocean Carriers lost a large lawsuit related to a maritime accident where it allegedly caused a competitor’s ship to sustain extensive damage. As a result, Ocean Carriers was fined $10,000,000, which it settled to pay over 10 years. Should the balance of t his fine (now standing at $8,000,000) be included in the NPV calculation for the capesize?